Fashion Rules is Neiman Marcus’ celebration of all things spring 2011. The party will begin Thursday (March 3) evening at 6:30 p.m. with a fashion presentation, NM Edits, showcasing the best of spring fashions from throughout the store.
At 7 p.m., uber talented local designer Andy South, finalist of Project Runway Season 8, will debut his fall/winter 2011 collection of SOUTH by Andy South. Look closely at the collection because we lucky Honolulu women will have the first shot at buying – and wearing – his premier collection; it will be sold in Neiman Marcus Ala Moana this fall! South will be available for a meet and greet after his show at about 7:30 p.m. in the Contemporary Sportswear department.
Fashion Rules will also mark the launch of the Signature Bowl Exhibit and Silent Auction, a collection of 20 bowl-inspired works of art by some of Hawaii’s top artists. Proceeds from the silent auction benefit Empty Bowl Hawaii 2011 to help fight hunger in our state. The bowls will be on display on the store’s third level from March 3 – 14.
In addition, there will be trunk shows featuring the jewelry of Julie Wong and Gennaro Borriello, a special collection of the season’s best gowns from top designers, a Tom Ford sunglasses trunk show and The Spring Beauty Event, as well as gifts with purchase from such designers as Tory Burch, Diane von Furstenburg, Eileen Fisher and Marc by Marc Jacobs.
– Paula Rath